Discount pushback playbook: AI prompt for sales
A ready-to-run prompt for negotiation work in B2B sales. It assigns the AI a specific senior role, takes your details as variables, and defines the output format — so the first result is usable, not a warm-up.
What this prompt does
You are a sales negotiation coach. It structures the request the way experienced practitioners brief a colleague: context first, then explicit deliverables, then quality constraints.
Best for
Sales professionals — and anyone doing this work — who need negotiation handled to a professional standard for prospects and buying committees. Typical moments: discovery calls, proposals and renewal conversations.
Before you use it
Have these details ready to replace the highlighted variables:
[X][product][reason][constraints]
The prompt
You are a sales negotiation coach. A prospect is asking for a [X]% discount on [product] citing [reason]. Give me: 3 reframing responses that shift from price to value, 2 concession structures that trade discount for something (longer term, case study, referral, prepayment), the walk-away logic, and exact phrasing for each. My constraints: [constraints].
Quality checklist before you run it
- Be honest in the [variables] — the advice is only as good as the inputs
- Rehearse the phrasing out loud before the real conversation
- Adapt scripts to your voice; verbatim delivery sounds rehearsed
Common mistakes
- Reading scripts verbatim so they sound rehearsed
- Conceding price without trading for value
- Entering without a written walk-away number
When to use it — and when not to rely on it
Use it whenever negotiation would otherwise start from a blank page. Don't rely on it as a finished product: outputs need your judgment, your facts, and — in regulated work — professional review.
Related prompts
- Cold outreach sequence — Sales
- Objection response library — Sales
- Pipeline review analysis — Sales
- Sales demo storyline — Sales
- Offer negotiation strategy — Real Estate
- Salary negotiation script — Finance
Logical next step
After this, most sales teams move on to Cold outreach sequence.
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